Despite Twitter's threat, Zuckerberg boasts of the overwhelming number of "Threads" subscribers

Zuckerberg

 Meta CEO Mark Zuckerberg bragged about the number of people who flocked to subscribe to the new Threads app, which he announced Thursday, ignoring the announcement by rival company Twitter, owned by billionaire Elon Musk, to go to court.

In a post on Threads, Mark Zuckerberg announced that the number of subscribers to the new app had reached 70 million. "70 million subscriptions to Threads as of this morning. (The number) far exceeded our expectations," he said.

At a time when Twitter is faltering, Mark Zuckerberg has dealt yet another blow to Elon Musk's rivalry among tech billionaires, launching Threads, a long-awaited companion to Instagram that is challenging Twitter. The application is very similar to Twitter, as it allows the creation of short text posts that users can like, repost and respond to.

Reasons for the rapid spread of "Threads".

In a previous comment to Sky News Arabia, the digital transformation and information security expert, Ziyad Abdel-Tawab, attributed the reasons for the rapid spread of the new application to several reasons, which are:

  • "Threads depends on the Instagram application, which has nearly 2 and a half billion users, and therefore there is ease in users moving to the new application, even with the same username and password."
  • The second issue is related to the publicity that accompanied the launch of this application.
  • New features such as the tweet or post reaching 500 characters, compared to 280 characters in Twitter, if the account is not verified.
  • The new application also allows video clips of up to 5 minutes in duration.

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